THEME:  Running a Construction Business

COURSE:  Conducting a SWOT* Analysis
*(Strengths, Weaknesses, Opportunities, Threats)

Lesson:  SWOT Analysis Overview
Description: SWOT (Strengths, Weaknesses, Opportunities, Threats) Analysis provides an opportunity to get to know your construction business from the inside out. It can help you build a stronger business and be a better manager.
Format:Text, Audio
Download: Worksheet


Lesson: SWOT Analysis - Step 1
Description: In Step One of the SWOT Analysis process, you begin gathering the important information from which you will be making decisions about which topics to address in the brainstorming session.
Format: Text, Audio
Download: Worksheet


Lesson: SWOT Analysis - Step 2
Description: The second step in the SWOT Analysis process is to gather and collate the information from the participants.  This portion of the process happens before the brainstorming session, but lays the groundwork for a very productive meeting.
Format: Text, Audio
Download: Worksheet


Lesson: SWOT Analysis - Step 3
Description: You've gathered all the preliminary data.  Now you can really get to work generating some terrific ideas.  This is the brainstorming session where it all comes together.  You are going to be amazed at the quality of some of the ideas that surface.
Format: Text, Audio
Download: Worksheet


Lesson: SWOT Analysis - The Payoff
Description: A well-conducted SWOT Analysis exercise will produce more opportunities than you can handle.  Here are some suggestions for making sure the initiatives are successful.
Format: Text, Audio
Download: Worksheets


Lesson: BrainWriting - the Alternative to BrainStorming
Description: BrainWriting may be the only way to handle the assertive person who monopolizes a brainstorming session.  Have this tool in your toolbox if you run into problems with getting everyone's ideas out on the table for discussion.
Format: Video
Download: None